Having built successful public relations businesses based in the United States, Japan, Korea, Singapore and Canada – and with one of the largest social media communities in the PR world – Bob is a respected leader in the international communications industry. He was named in PR Week’s ‘Global Power Book’ of the most influential international public relations executives (and the only Canadian national listed).
Since the 1990s, Bob has been providing PR counsel and creating communications campaigns for senior business leaders in North America and Asia Pacific (including, over the years, coaching hundreds of executives and in-market projects for clients such as Bill Gates, Donald Trump, and George Soros). His clients have included Astra-Zeneca, Bayer, De Beers, Delta Air Lines, Goldman Sachs, Government of Canada, GSK, Hewlett-Packard, Huawei, ING, Johnson & Johnson, Kia Motors, Merck, Microsoft, Nissan, PayPal, Pfizer, Samsung, Sanofi-Aventis, and Standard & Poor’s.
Based at Toronto, he is Principal of Signal Leadership Communication Inc., a social public relations consultancy exclusively serving senior executives dealing with digital disruption. In this capacity, Bob and his partners provide counsel to c-suite leaders on image, issues, relationships and reputation. He is also an Executive Fellow for the Center for the Future of Organization (CFFO), an independent think tank at the Drucker School of Management at Claremont Graduate University in California.
Named by his industry peers the ‘PR Agency Head of The Year’ at the Asia-Pacific PR awards in 2012, Bob is also an expert in global public relations for Western companies communicating in Asia, and Asian companies communicating internationally.