NEWS RELEASE Bob Pickard joins NATIONAL Public Relations as Managing Partner in Toronto TORONTO, November 6th 2019 – Martin Daraiche, President, NATIONAL Public Relations, is pleased to announce the appointment of Bob Pickard, a respected international […]

In addition to my ongoing media punditry about corporate PR disasters in the private sector, I do a lot of  commentary about public affairs and how political leaders communicate during election campaigns. […]

This is an article that I co-wrote with Professor Jonathan Rose of Queen’s University for The Globe and Mail newspaper which appeared in its print and online editions on September 23rd 2019: The shocking blackface […]

I felt fortunate to be interviewed for this timely article by April Fong of BNN Bloomberg on the charismatic leadership comms of Masai Ujiri, president of the Toronto Raptors who are taking […]

Today leaders need to communicate real-time and strike the right emotional chord in the ‘now’ of present moment public sentiment. I addressed this new imperative during an hour-long show on CBC Radio, […]

This is an article that I wrote for The Globe and Mail newspaper which appeared in its print and online editions on April 16th 2019: In order to regain public trust, SNC-Lavalin will have […]

“J&J struck the “right emotional chord,” said Bob Pickard. “Facebook’s strategy of denial and evading responsibility followed by reluctantly engaging in corrective action…doesn’t match the reality of what’s needed.” Read the full […]

The global CEO of Boeing belatedly signaled his leadership on social media with a new video statement about the way forward from the recent MAX disasters. Recently the storied company has not […]

I have just recorded a new in-depth audio program on The Business Leadership Podcast that tackles the topic of c-suite executive communication on social media — a red-hot trend in public relations and […]

Today I was delighted to deliver guest lectures via Skype to two classes of Dr. Young Kim at Marquette University’s Diederich College of Communication on the theme of “Building your career in […]

Recently I appeared on The Agenda with Steve Paikin, TVO’s current affairs program I was on with my public relations industry colleague Linda Andross to comment on the controversial PR performance of the provincial government […]

Check out The Holmes Report’s new 2018 crisis comms review, in which I remarked extensively on the continuing Huawei global public relations saga. What follows are the comments I provided, many of which were […]

I was back on BNN Bloomberg TV this week for my third annual year-end review with host Jon Erlichman of the best and the worst cases of CEO leadership communication in crisis […]

I was extensively quoted in PR Week of New York in this article written by Sean Czarnecki about Johnson & Johnson’s full-court press comms campaign defending its talc products from cancer concerns. […]

My firm — Signal Leadership Communication Inc. — just published the latest in a series of public opinion studies conducted by our partner firm Nanos Research. These are designed to yield insights relevant to […]

I was on NEWSTALK1010 radio with Dave Trafford to discuss how Marriott International has been handling its public relations concerning the massive Starwood data breach. You can listen to the interview here.   […]

For 13 years in Asia, I was honored to provide communications counsel to the c-suites of many of the region’s leading global companies. These included Nissan, which was just rocked by the […]

I was on TV today pointing out what kind of PR strategies companies should use when dealing with crises caused by the online contagion of strong viral emotions such as ‘disgust.’ Check […]

This week on BNN Bloomberg television, I commented on what companies should do when they are criticized in public by their founding CEO, as was recently the case with Encana Corporation. In […]

When a company lays out all its cards on the table with public relations, you know the stakes are high. That’s what engineering colossus SNC-Lavalin is now doing with its unusual corporate […]

I was delighted to guest lecture these impressive American PR students in Dr. Hyunji Lim’s PURE 1800 ‘Public Relations Principles’ class in the Diederich College of Communication at Marquette University.

The traveling public deserves better corporate communication from airlines. Discount carriers like Swoop (now in ‘damage control mode’ having cut comms corners) aren’t exempt and CEOs should signal their leadership on social. That’s […]