The 12 Truths of Modern PR
Today I spoke at the Dow Jones forum in Korea: “Information Explosion: from Burden to Blessing.” See below for a copy of my presentation: View more presentations from Robert Pickard.
Posted October 11, 2011
Today I spoke at the Dow Jones forum in Korea: “Information Explosion: from Burden to Blessing.” See below for a copy of my presentation: View more presentations from Robert Pickard.
Posted October 11, 2011
Last week when I was in China, there was one word that seemed to be on everyone’s lips: Weibo, which is the Chinese microblogging platform that’s analogous to Twitter (but it should […]
Posted August 10, 2011
This morning I delivered this presentation to the American Chamber of Commerce in Singapore. We discussed the crafting and co-creation of persuasive narratives, digital storytelling through the newsfeed with stakeholders, the production […]
Posted September 1, 2010
On July 27th I was honoured to guest lecture executive MBA students in Martin Roll’s class at Nanyang Business School. I talked about the scientific roots of the PR profession, putting the […]
Posted August 2, 2010
Today in Shanghai it was my honor to address the China New Social Media Forum on the crafting and co-creation of persuasion narratives, digital storytelling through the news feed with stakeholders, producing […]
Posted July 22, 2010
On November 10th, I was honoured to address PR students in the Communications School of Hong Kong Baptist University. I was invited and hosted by the distinguished Dr. Flora Hung as well […]
Posted November 26, 2009
When I was a kid, I was into electronics and shortwave radio in a big way, and one of the technical terms I heard about then was ‘signal to noise ratio.’ In […]
Posted October 30, 2009
Birds of a feather flock together, says this interesting article which contends that happy and unhappy people tend to be connected with each other online. Makes sense, doesn’t it?
Posted September 30, 2009