Posts Tagged ‘image’

Facebook leadership PR

My comments are in this article which appeared in The Guardian on March 29th looking at the Facebook controversy through the lens of Sheryl Sandberg’s leadership image and her relatively low profile during […]

Posted March 29, 2018

Speech to the Ottawa Chamber of Commerce

In the social media age, managing your message and communicating effectively during a crisis has never been more important for leaders and their organizations. Social media’s power to build image and to […]

Posted February 12, 2018

CCTV News interview on Chinese companies going global

There are now 95 Chinese companies on the FORTUNE 500 list, but only a handful of these are internationally renowned brands. In a social media age, it is critically important that this […]

Posted April 1, 2015

Overseas communications for Chinese multinationals

I was honoured to speak in Beijing to the China Going Global Think Tank summit on the topic of “Overseas corporate communications for Chinese companies: promoting image > protecting reputation.” Over 12 years in […]

Posted March 20, 2014

Korea’s obsession with its national brand

Here’s my latest contribution as The Holmes Report’s Asia-Pacific ‘ThinkTank’ columnist: If there is one country that is preoccupied with its national image, it is the Republic of Korea. Having lived in […]

Posted October 27, 2011

NK provocation a chance to enhance Korea’s brand power

The North Korean surprise artillery attack on Yeonpyeong Island will not influence Korea’s positive national brand image. “Korean society was not deterred by the North Korean forces’ provocation, and neither was I, […]

Posted December 20, 2010