June 14th, 2013 / 3:42 am
I was honoured to speak recently in Bangkok [pictures here] at the Asia-Pacific unveiling of ‘Humanitarianism in the Network Age’ (HINA), a groundbreaking new United Nations social media study.
HINA examines the implications for how a world of increasingly informed, connected and self-reliant communities will affect the delivery of humanitarian aid. It lays out some of the most pertinent features of these new technologies, such as SMS, social media and others, and identifies the opportunities and difficulties in applying them.
With so much social media content published by multinational corporations aimed at marketing to affluent consumers, I find this excellent report refreshing because it addresses the aspirations and interests of many millions of people who don’t normally make it into the everyday digital story frame.
February 14th, 2013 / 3:50 am
At the invitation of my friend Dr. Michael Netzley, I recently delivered this presentation at the Lee Kong Chian School of Business in Singapore Management University on the topic of “Digital and social media across Asia-Pacific markets.” It provides a general overview of digital dynamics in Asia-Pacific and outlines some communications approaches designed to resonate with social media communities.
February 24th, 2012 / 9:42 pm
February 20th, 2012 / 1:37 pm
February 9th, 2012 / 9:37 am
January 2nd, 2012 / 5:33 am
November 3rd, 2011 / 2:48 am
Today in Singapore I enjoyed speaking at a great industry platform, The Holmes Report’s Asia-Pacific ‘ThinkTank Live.’ The topic: “How Asian corporations are using social media to communicate with global communities.” Click here for a copy of the presentation.
November 2nd, 2011 / 3:14 am
Today I was honoured to address the Global HR Forum in Seoul, Korea on the topic of “Social responsibility > Social marketing > Social media.”
See the below or click here to review the presentation.
The event also garnered media interest, with this article appearing in the Korea Economic Daily (Korean language):
October 11th, 2011 / 8:23 am
Today I spoke at the Dow Jones forum in Korea: “Information Explosion: from Burden to Blessing.” See below for a copy of my presentation:
August 18th, 2011 / 4:30 am
- Visualizing the rise and fall of marketing monikers
- The climate change PR disaster
- Humanitarianism in the network age
- The marketing might of modern public relations
- Guest lecture at SMU on Asia social media
- An end to ‘time zone chauvinism’
- climate change
- crisis communications
- guest post
- media relations
- national brand
- PR industry
- social media
- speaking platforms
- The psychology and philosophy of branding, marketing, needs, & actions: http://t.co/qsfOxiTNBc
- @InaBansal Well I would consider that a compliment - and a tribute to your networking skill!
- This LinkedIn Maps network visualization tool is cool: http://t.co/7PGKRiCxy5
- More and more news releases are raining down on fewer journalists: http://t.co/SFzlANFGGD | via @LouHoffman
- Russia Today TV anchor @lizwahl quits, says she can't be part of a network 'that whitewashes’ Russia’s actions: http://t.co/WdlqL9cWTo
- .@butlersam Well that is a key question (& major concern); media are increasingly migrating to PR to tell corporate stories - is that ideal?
- RT @communicateasia: Dissatisfied journalists are flocking to brands looking for quality 'brand journalism:' http://t.co/6QF4QoeUCG
- .@CFigueres I strongly agree with your comment that "communication is our major challenge” to tackle climate change: http://t.co/4mGQZYFAVH
- Scientists must stop using 'weirdo words' if they want to convince the public that climate change is real: http://t.co/h64KV2jUuk | Spot-on