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Humanitarianism in the network age

June 14th, 2013 / 3:42 am

I was honoured to speak recently in Bangkok [pictures here] at the Asia-Pacific unveiling of ‘Humanitarianism in the Network Age’ (HINA), a groundbreaking new United Nations social media study.

HINA examines the implications for how a world of increasingly informed, connected and self-reliant communities will affect the delivery of humanitarian aid. It lays out some of the most pertinent features of these new technologies, such as SMS, social media and others, and identifies the opportunities and difficulties in applying them.

With so much social media content published by multinational corporations aimed at marketing to affluent consumers, I find this excellent report refreshing because it addresses the aspirations and interests of many millions of people who don’t normally make it into the everyday digital story frame.

Categories: Asia, social media
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Guest lecture at SMU on Asia social media

February 14th, 2013 / 3:50 am

At the invitation of my friend Dr. Michael Netzley, I recently delivered this presentation at the Lee Kong Chian School of Business in Singapore Management University on the topic of “Digital and social media across Asia-Pacific markets.” It provides a general overview of digital dynamics in Asia-Pacific and outlines some communications approaches designed to resonate with social media communities.

Digital and social media across Asia-Pacific markets from Robert Pickard

Categories: social media
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Digital crisis communications infographic

February 24th, 2012 / 9:42 pm

Categories: crisis communications
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Asia-Pacific social media influence

February 20th, 2012 / 1:37 pm

Categories: digital
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Crisis communications in 2012

February 9th, 2012 / 9:37 am

Recently Campaign Asia-Pacific magazine in Hong Kong asked me to share some thoughts concerning the evolution of crisis communications in 2012. Click here to read the piece.

Categories: crisis communications
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How to optimize social media for PR

January 2nd, 2012 / 5:33 am

Recently I was interviewed by Adobo Magazine in Manila and we did a quick stand-up video:

Categories: Asia
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How Asian MNCs are using social media globally

November 3rd, 2011 / 2:48 am

Today in Singapore I enjoyed speaking at a great industry platform, The Holmes Report’s Asia-Pacific ‘ThinkTank Live.’ The topic: “How Asian corporations are using social media to communicate with global communities.” Click here for a copy of the presentation.

Categories: Asia
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Social responsibility > Social marketing > Social media

November 2nd, 2011 / 3:14 am

Today I was honoured to address the Global HR Forum in Seoul, Korea on the topic of “Social responsibility > Social marketing > Social media.”

See the below or click here to review the presentation.

The event also garnered media interest, with this article appearing in the Korea Economic Daily (Korean language):



Categories: CSR
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The 12 Truths of Modern PR

October 11th, 2011 / 8:23 am

Today I spoke at the Dow Jones forum in Korea: “Information Explosion: from Burden to Blessing.” See below for a copy of my presentation:

Categories: blog, speaking platforms
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Asia-Pacific social media infographics e-booklet

August 18th, 2011 / 4:30 am

Categories: Asia, digital
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