Archive for posts on ‘publicity’

Social media is a powerful weapon in the war against corruption

In today’s The Business Times (southeast Asia’s leading commercial daily), I was quoted about how social media is a powerful weapon in the fight against corruption: “The more ‘social’ business becomes, the less […]

Posted January 26, 2015

BBC World News live TV interview

I enjoyed being interviewed at the anchor desk by Newsday co-host Babita Sharma on that controversial ANA television advertisement. While the ad only aired in Japan, courtesy of social media it went ‘viral’ overseas. This is […]

Posted January 22, 2014

A couple of recent media articles

Recently I was interviewed by the excellent Aude Lagorce, who wrote this piece in The Wall Street Journal about Asian corporate culture and social media and how ‘face’ is as important as […]

Posted March 12, 2011

NK provocation a chance to enhance Korea’s brand power

The North Korean surprise artillery attack on Yeonpyeong Island will not influence Korea’s positive national brand image. “Korean society was not deterred by the North Korean forces’ provocation, and neither was I, […]

Posted December 20, 2010

Interview in Australia’s BRW magazine

Recently in Sydney I was interviewed by Jessica Gardner of BRW, a leading Australian business magazine. Here’s the story that came out:

Posted September 24, 2010

Telling the story

This op-ed style article just appeared in Campaign Asia-Pacific magazine:

Posted September 1, 2010

Interview with China’s PR Magazine

A few weeks ago while in Beijing, I was interviewed by China’s PR Magazine. Click here for the English translation.

Posted August 21, 2010