Archive for posts on ‘publicity’

CEO communications controversies

On CTV National News, I commented on the continuing communications controversies of Elon Musk. The story by Genevieve Beauchemin is online here.

Posted September 7, 2018

Cannabis PR hype

I was on BNN Bloomberg television drawing public relations parallels between the dot.com stock boom (and bust) of 20 years ago — which I lived through during a heady time for the […]

Posted August 28, 2018

Executive social media

The captivating yet bizarre Elon Musk case study is a ‘teaching moment’ when it comes to CEO leadership communication on social media, where it is important to be authentic and transparent without […]

Posted August 21, 2018

PR lessons from Musk

Elon Musk has dismissed professional corporate communications as “banal propaganda” and while he does transcend traditional PR handling, this ‘loose cannon’ way of sharing every twitch exposes stakeholders to gratuitous risks. Being […]

Posted August 16, 2018

‘FUD’ factor corporate communication

Air Canada launched an aggressive corporate communications campaign of ‘FUD’ (Fear, Uncertainty and Doubt) that I enjoyed analyzing with Jon Erlichman of BNN Bloomberg television, which wrote a story about our conversation […]

Posted July 31, 2018

Radio interview on leadership comms

Radio is my favorite medium, and so I particularly enjoyed my recent interview on NewsTalk 1010 with host Dave Trafford. We discussed the new public opinion study on CEO crisis comms from my firm […]

Posted July 21, 2018

From PR disaster to reputation recovery

Starbucks recently intercepted what was definitely trending as a PR disaster — things were initially looking as bad as the United Airlines crisis of 2017 — and has been transforming the issue […]

Posted April 18, 2018

TV interview on the Facebook scandal

“Facebook is suffering from ‘a failure in leadership communication,’ PR expert Bob Pickard told BNN’s Jon Erlichman in this interview. ‘That vacuum is being filled by critics and naysayers who are questioning […]

Posted March 20, 2018

Comment in PRWeek on Facebook’s ‘news feed’ changes

The United States edition of PRWeek based in New York recently asked some senior PR executives to comment on Facebook’s plans to change the social network’s ‘news feed’ and what that means […]

Posted January 19, 2018

The PR outlook for 2018

Recently I was on Business News Network for my second annual appearance reviewing the lessons learned from the top corporate communication case studies of 2017 and outlining keys to success in avoiding […]

Posted December 21, 2017

The year’s top PR stories

I was delighted to appear on Business News Network again today to talk about the top social media PR stories of 2016. I was interviewed at the anchor desk speaking with co-hosts Amber […]

Posted December 23, 2016

Interview about YouTube’s 10th anniversary on Channel NewsAsia

On April 23rd, I was honoured to be on Channel NewsAsia TV talking about the social media significance of YouTube’s 10th anniversary. I was interviewed live at the anchor desk by the splendid […]

Posted April 29, 2015

CCTV News interview on Chinese companies going global

There are now 95 Chinese companies on the FORTUNE 500 list, but only a handful of these are internationally renowned brands. In a social media age, it is critically important that this […]

Posted April 1, 2015

Comments on Japan Inc.’s global PR strategy

Recently with the appointment of some foreigners to high-profile global communications chief roles at Japanese multinationals (which is not an everyday occurrence), Arun Sudhaman of The Holmes Report asked me to supply comments for […]

Posted March 6, 2015

Anatomy of a PR crisis

Jason Wincuinas, Managing Editor of Campaign Asia, wrote a telling take on Lenovo’s crisis communications concerning a recent issue which I believe they successfully handled. His article can be accessed here and my comments […]

Posted March 4, 2015

‘Proactive reactivity’ in public relations

Last year I was interviewed by Madeleine Fitzpatrick for an article which appeared in Campaign Asia magazine in February 2014. The full email exchange between us appears below. However, owing to their […]

Posted March 1, 2015

Social media is a powerful weapon in the war against corruption

In today’s The Business Times (southeast Asia’s leading commercial daily), I was quoted about how social media is a powerful weapon in the fight against corruption: “The more ‘social’ business becomes, the less […]

Posted January 26, 2015

Interview on climate change communication and the ‘PR disaster’ of global warming

Recently I was interviewed by Karolina Marolt of the Slovenian Marketing Magazine on the topic of ‘Climate change communications and the PR disaster of global warming’ which is also the theme of my speech to the 6th […]

Posted January 20, 2015

BBC World News live TV interview

I enjoyed being interviewed at the anchor desk by Newsday co-host Babita Sharma on that controversial ANA television advertisement. While the ad only aired in Japan, courtesy of social media it went ‘viral’ overseas. This is […]

Posted January 22, 2014

A couple of recent media articles

Recently I was interviewed by the excellent Aude Lagorce, who wrote this piece in The Wall Street Journal about Asian corporate culture and social media and how ‘face’ is as important as […]

Posted March 12, 2011

NK provocation a chance to enhance Korea’s brand power

The North Korean surprise artillery attack on Yeonpyeong Island will not influence Korea’s positive national brand image. “Korean society was not deterred by the North Korean forces’ provocation, and neither was I, […]

Posted December 20, 2010

Interview in Australia’s BRW magazine

Recently in Sydney I was interviewed by Jessica Gardner of BRW, a leading Australian business magazine. Here’s the story that came out:

Posted September 24, 2010